The Problem

For years, period pain has been treated as something women just have to endure. The “solutions” haven’t helped much, it is either herbal teas and heat patches that offer fleeting comfort on one end, and heavy painkillers or hormonal treatments with unwanted side effects on the other.

Despite how common dysmenorrhea is, there’s been little effort to find a middle ground, something natural, safe, and backed by real science.

The Solution

That’s what led to Anima. We turned to magnesium, a nutrient with scientific evidence linking it to muscle relaxation and reduced tension during the menstrual cycle. From there, we built something simple: vegan, natural gummies made in the UK with no artificial colours, flavours, or preservatives. Designed to be kind to your body, easy to take, and rooted in what actually works.